Understanding the real difference between a leader and a manager in employer branding
Explore what sets leaders apart from managers in the context of employer branding. Learn how these roles impact company culture, talent attraction, and retention.
Take part in the Great Survey 2025 by HR-Tech Institute and discover how HR professionals are using artificial intelligence to attract top talent and boost employer brand visibility.
We help you understand what makes companies feel great to work for, and why that matters in everyday life.
From culture stories to real employee experience signals, we cover the ideas shaping how people choose where to apply, stay, and grow.
Our mission is simple - clear insights, practical examples, and a positive view of work.